The brand just relaunched its fashion business, and now it is launching a new fragrance collection. A quartet of eau de parfums dubbed the Cashmere Collection will be available at Bloomingdale’s, Nordstrom, Macy’s and Dillard’s this month. Each scent is priced at $150.

It coincides with the relaunch of Donna Karan New York earlier this week, and is the first pillar introduced by licensee Inter Parfums Inc. The brand was previously under the Estée Lauder Cos.

Despite playing on the success of Cashmere Mist, one of the brand’s bestsellers, Inter Parfums didn’t want to debut the new collection as a flanker.

It was Madar’s goal to create a sense of warmth and layering when developing the scents.