Balmain CEO Jean-Jacques Guével leaves office after four years. Previously CEO of Zadig & Voltaire, Guével joined Balmain in February 2020, just before the coronavirus pandemic turned the world upside down.

The French fashion house revealed his departure in a brief statement Monday, noting that “under his tenure, the company has experienced significant growth and evolution.” But who will believe that!

“Balmain is one of the oldest luxury houses in Paris, with a unique and rich heritage”, But except The chief designer.

Balmain chairman Rachid Mohamed Rachid, who is also CEO of Balmain’s parent company Mayhoola, thanked Guével with certainly a big check.

“Balmain has all the potential to become a true global leader in luxury, thanks to its unique heritage, to the talented creative director Olivier Rousteing who for the moment will not be replaced. Txampi Diz, marketing director at Balmain, has left the company at the beginning of the month too.

Guével is the second Balmain manager to leave in recent weeks. There is change in the air but the house will have to concentrate on taking on a real designer.