Dua Lipa is the new face of Chanel! The ‘Houdini’ singer, who attended the brand’s haute couture show on Tuesday in a long black cape, is the star of the new campaign for the 25 handbag, and it promises to be as catchy as one of her favourite songs.

For her video, Lipa arrives at a New York studio for a photo shoot. As she posed with the 25 bag in various outfits, she sang the 80s hit ‘She Drives Me Crazy’ by the Fine Young Cannibals.

Chanel was due to unveil the film on its social media platforms on Friday, ahead of the official launch in March.Chanel’s relationship with Lipa began in 2019, when she performed at the opening of the Mademoiselle Privé exhibition in Shanghai.

Bruno Pavlovsky, president of fashion and chairman of Chanel SAS, said the house was drawn to the pop singer’s energy; but more importantly, her followers. When Bimbos make the image of fashion, a real social phenomenon, but above all a return of the girls of Whitechapel.