As rumor mongers and industry observers speculated Thursday about Sabato De Sarno’s potential successor at Gucci, is it Kim? Is it Hedi? Is it Maria Grazia?
Kering shares rose 5.1% to 251.90 euros as the stock market reacted to the news about the Prince of Venice. Some analysts were surprised, others less so, that Gucci decided to end its collaboration with its creative director less than three weeks before its fall 2025 show in Milan, specifying that the show would be presented by the brand’s design team.
The statement simply said that the new creative direction would be announced in due course. Sarno’s departure has fueled speculation that Hedi Slimane has reportedly bought an apartment in Milan since leaving Celine last year.
In addition to Dario Vitale, who left his position as Miu Miu’s ready-to-wear design director in late January, Versace is also said to be interested in him. Maria Grazia Chiuri is also reportedly a potential candidate to succeed De Sarno, who is returning to Giorgia Meloni’s homeland.