Earthquake at Loewe: Proenza Schouler arrives, Anderson evaporates and Dior trembles. Jack McCollough and Lazaro Hernandez, the turbulent brains behind Proenza Schouler, are taking over the reins at Loewe. Yes, you read that right. The New York duo, accustomed to graphic cuts and asymmetric jackets that raise bankers’ eyebrows, are set to inject a dose of Brooklyn into the century-old Spanish fashion house.
They take over from Jonathan Anderson, who after 11 years of reign decided to pack his bags, to the ovations of critics and the sighs of relief of those who never understood his obsession with distorted jumpers. Officially resigning, unofficially on his way to shake up Dior – after all, why stop there?
McCollough and Hernandez, meanwhile, are already in the starting blocks. Last January, they announced their departure from Proenza Schouler, to let the suspense settle before embarking on a new adventure. Creative chaos seems to be their fuel.
Continue reading