FIVE BEACH BOOKS ON PERFUME

Le Dictionnaire Amoureux du Parfum, by Elisabeth de Feydeau

From Adam and Eve to Chanel N°5, from the still to orientalism, the historian Elisabeth de Feydeau, who has already written many books on perfume, wanted to add a novelistic dimension to the words and characters she tells. Historical references and unpublished anecdotes are combined in this book, which reads almost more like a short story than a dictionary.

Editions Plon, 27 €.

Les 5 parfums de notre histoire, by Laure Margerand

No, this is not a book about the five most mythical fragrances, but a novel. An olfactory novel about anosmia and the quest for a taste for life after a family tragedy. Bonus: a bookmark with 6 scents linked to key moments in the story. A card with repositionable stickers designed by Arcade Beauty and put in smell by the perfumer Irène Farmachidi of TechnicoFlor.

Editions J’ai lu, €19.90 Continue reading

A Mc QUEEN MEN’S 2022

Sarah Burton took the Romantic poet, painter and printmaker William Blake as her inspiration this season, filling the collection with ruffles, shredded tulle and pastel prints inspired by the artist’s work.

The designer said she wanted to “draw on the concept of imagination as a pure form of escapism,” and said the collection was based around lightness, air and water, “and on beauty emerging from darkness.”

Her man has rarely had such feminine flair, what with the single, asymmetric ruffle tumbling down the front of a printed cotton blouse; the long skirts with frills made from shredded tulle, and the tuxedo jackets with shoulders that looked as if they’d been slashed by a swashbuckler’s sword.

TRACY MAKEUP ARTIST

Eyes dressed up in colorful hues had a moment during the recent winter 2021 couture season. For Armani Privé Couture, Linda Cantello swathed models’ eyelids in an eggshell blue.

To conjure up ideas for the beauty look for Alexis Mabille’s couture presentation, the designer presented makeup artist Lloyd Simmonds the clothes and set for the video and photos.

“My first reaction was that I needed to create something graphic and sharp to unify the different geometries of the clothes,” said Simmonds. “Secondly, I needed to use color in a simple way to intensify each girl in the brightly colored background.

Peepers popped at other brands’ displays this season, too, such as Off-White, Schiaparelli, RVDK Ronald Van Der Kemp and Viktor & Rolf. Continue reading

BALENCIAGA 2022

Fifty-three years have passed since cristóbal balenciaga closed the doors of his house, largely due to the birth of ready-to-wear, which questioned the raison d’être for the concept of haute couture.

over half a century later i see it as my creative obligation to the unique heritage of m. balenciaga to bring the couture back to his house. it is the very foundation of this century-old maison.

couture is above trends, fashion, and industrial dressmaking. it is a timeless and pure expression of craft and the architecture of silhouette that gives a wearer the strongest notion of elegance and sophistication.

couture is the highest level of garment construction, that is not only relevant in today’s mass-productive industry, but even absolutely necessary for the survival and further evolution of modern fashion design.

NAJIB ALIOUA ORIENT EXPRESS

Najib Alioua invites us aboard the Orient Express for his Fall Winter 2021-2022 Couture collection. A luxurious, refined, chic and elegant setting, just like its collection: Calais Solstiss lace, handmade embroidery, corolla sleeves, cotton velvet, tweed and leg-of-mutton sleeves, these are the ingredients that have given life to the dresses. trapeze, coat and other pantsuits.  Continue reading

GUCCI NEXT SHOW L.A

Michele will present his next collection for Gucci with an in-person fashion show in Los Angeles on Nov. 3. The show will coincide with the occasion of the 10th LACMA Art+Film Gala, taking place on Nov. 6, for which Gucci is the founding and presenting sponsor.

Michele, however, has now changed the pace of Gucci's collections. In 2020, five years after his debut at the fashion house, in the midst of the global pandemic, the designer decided to abandon what he has called “the worn-out ritual of seasonalities and shows to regain a new cadence, closer to my expressive call. We will meet just twice a year, to share the chapters of a new story.” He conceived new names for the collections, inspired by the music world.

After Epilogue, the conclusive chapter of Michele's previous narrative, presented in July last year during Milan Digital Fashion Week, Michele directed with Gus Van Sant a series of seven episodes for his collection “Ouverture of Something That Never Ended” shown in November 2020, tapping the likes of Billie Eilish, Harry Styles and Florence Welch, among others.

On the occasion, the designer told that he felt “free,” giving “a natural rhythm” to the collections. “Of course, there is more responsibility in this self-pacing, and I want to be attentive to the company and position the brand in a respectful way. Continue reading

VANS DIED AT 90

Paul Van Doren has died at age 90. Born in Depression-era Randolph, Mass., he moved to sunny Southern California in the 1960s, where he built a checkerboard shoe empire that harnessed the power of skate and surf culture to become a global streetwear player with a little help from the cult Hollywood film “Fast Times at Ridgemont High and actor Sean Penn, who wore the classic Vans checkerboard slip-on sneaker on-screen and sent its popularity soaring. Continue reading

GUCCI A FAMILY SAGA

Gucci marks its centenary in 2021, passing through family feuds, take-over attempts, a near-bankruptcy, a public listing, storybook turnarounds and even a murder which has sparked the Ridley Scott film “House of Gucci” Just like the long-lived mythological phoenix, Gucci has cyclically regenerated, reaching its centenary in 2021.

Guccio Gucci, who in 1897 found work at London’s prestigious Savoy Hotel as a bellboy. Famously, the tale goes that he was inspired to create his company by the luxurious suitcases and trunks carried by the aristocrats staying at the hotel. In 1921, Gucci’s first stores opened in Florence, where he founded the company. The boutique in Rome’s luxury shopping street Via Condotti opened in 1938.

As a result of a League of Nations embargo against Italy, Gucci he found alternatives to imported leather and other materials in the 1935-1936 period, developing a specially woven hemp from Naples, printed with the first signature print. Continue reading

UMOJA SNIKER

The young brand Umòja is launching Mmea, a sneaker designed between France, Burkina Faso and Portugal, featuring traditional know-how.

Combining traditional know-how and innovative raw materials, Lancine Koulibaly and Dieuveil Ngoubou, founders of the brand have been thinking about creating a shoe that is “100% traceable, from the lace to the eyelet” since 2018. The two collaborators then looked for partners capable of designing all the elements of a shoe from eco-friendly materials.

In 2021, the results are in: the Mmea shoe, which means plant in the Swahili language, is composed of an upper made of organic raw cotton, hand-woven in Burkina Faso. The outsole is made of hevea milk, designed by a Lyon-based company that has also developed hevea foam reinforcements for Umòja. The midsole, the reinforcements and the heel are made of hemp fiber and come from Rouen.

Finally, the braids and laces are made of linen and everything is assembled in Portugal with a natural latex glue. According to Lancine Koulibaly, the shoe can go into industrial compost. Continue reading

ERMENEGILDO ZEGNA

The Ermenegildo Zegna Group is taking another step toward a more sustainable future.
The Italian men’s wear company has signed a deal with Stellantis, the Amsterdam-based automotive company created in 2021 from the merger between Italian-American Fiat Chrysler Automobiles and French PSA Group, to develop a sustainable mobility program.

Zegna Group will implement a strategy to make its company’s fleet, which \ includes 200 cars, fully green by 2025 by progressively introducing plug-in hybrid and full electric vehicles to significantly reduce CO2 emissions and air pollution.

According to Stellantis CEO Carlos Tavares, the car company will put at the disposal of Zegna 30 different models between affordable plug-in hybrid and battery electric vehicles.

Today’s announcement is a perfect illustration of the capacity of Stellantis to support the Zegna Group toward a zero emission objective for its employees and its supply chain, with state of the art green cars; said Stellantis chairman John Elkann. “Today, environmental, social and corporate governance is at the core of every responsible management decision and it is our common objective to demonstrate that companies have a clear role to behave against global warming. Continue reading

RITZ AND CHANEL SIDE BY SIDE

François Perret, head pastry chef at the Ritz Paris, is opening a street-facing shop to make his sweet treats available to a wider audience. The star Perret of the Netflix series “The Chef in a Truck,” is bringing his sweet treats to a wider audience with the opening of a street-facing pastry shop at the Ritz hotel in Paris next month.

Wearing a white chef’s jacket and a surgical face mask, as he surveyed construction work at Ritz Paris Le Comptoir, the gourmet boutique with a white-and-peach interior that is due to open its doors on June 7 at 38 Rue Cambon, a stone’s throw from the historic Chanel flagship. Continue reading

CHINESE SOON MASTER OF THE LUXE

Fosun Fashion Group, the Chinese owner of Lanvin, Wolford, St. John and Caruso, has formed a strategic alliance with e-commerce firm Baozun, Activation Group and other industry players to strengthen its ability to capture China’s fast-growing demand for luxury brands.

As a part of the partnership, Baozun and Activation will both become minority shareholders in Fosun Fashion Group, and the preferred partners for all brands in FFG’s portfolio, as well as in exploring new business models and solutions for brand expansion.

Fosun’s unprecedented alliance in China is also a sign of further consolidation in the luxury sector that ‘s been accelerated by the pandemic. Traditional competitors are now joining hands to protect their shared interests.

Last November, Farfetch inked a mega partnership deal with Alibaba and Compagnie Financière Richemont. Kering’s Pinault family is also putting funds into the new luxury retail venture that’s targeting China’s online luxury market. Continue reading

PANDEMIC AFFECTS PUIG PROFITS IN 2020

It was the first time in recent history that Puig closed a year with a loss. Due to lockdowns and social distancing, consumption of fragrance, makeup and fashion, but the Spanish family-owned beauty and fashion company expects its business to amp up, and aims for sales to double in three years and triple in five years.

In the 12 months ended Dec. 31, 2020, the Barcelona-based group posted a net loss of 70 million euros, versus a gain of 226 million euros in 2019. Profit before tax came in at minus 72 million euros, against an increase of 304 million euros in the prior year.

There are two big changes in the industry the smartphone revolution and China,” the company’s portfolio has historically been heavily skewed toward fragrance, which is invisible, thus not seen in the ubiquitous online selfie culture, and has grown less quickly than the skin care and makeup categories.

BUILGARI NEW FRAGRANCES

The Allegra collection of five fragrances comes with Magnifying essences enabling customers to personalize their perfumes. Bulgari Taps Into the Customization Trend With New Fragrances

Long gone are the days when Bulgari hosted lavish parties across Italian dreamy destinations and venues. The company’s physical events might be a victim of the pandemic, but the Roman jewelry house instilled its passion for conveying the multiple facets of the Italian lifestyle in its new collection of fragrances, called Allegra or joyous in English.

Allegra can resonate with many types of customers, as it was designed to evoke Italian experiences and emotions via different olfactory families, ranging from floral-oriental scents that for Gonzalez Sebastiani could appeal to European and Middle Eastern clients, to citrusy fragrances that could work best for the Chinese and American clientele. Continue reading

FASHION MERCATO 2021

Designer Felipe Oliveira Baptista who brought a sophisticated and artistic touch to Kenzo over a two-year stint is to step down from his role of artistic director, and his exit from the Paris-based fashion house, will take effect on June 30 when his employment contract will arrive at its term.

Sylvie Colin, chief executive officer of Kenzo, expressed her gratitude to the designer “for his talent, creativity and contribution to the artistic development of our house.”

It is understood a successor will be named in due course, and that the brand is likely to pursue a new direction.

Oliveira Baptista was partial to enveloping, nomadic silhouettes, and had returned the brand to the women’s calendar of Paris Fashion Week. His tenure coincided with the death last October of founder Kenzo Takada, due to complications from COVID-19, and he let color, pattern and energy erupt on the runway for fall 2021 as an ode to the Japanese fashion maverick. Continue reading