The K.K touch, Jones is to show his first collection for Fendi in February 2021, the Italian brand said in a brief press release.

“Kim Jones is a great talent and since joining, he has continuously proven his ability to adapt to the codes and heritage of the LVMH houses while revisiting them with great modernity and audacity; said Bernard Arnault, chairman and chief executive officer at LVMH. At Fendi, I am convinced that his vision and passion will highly contribute to the success of the women’s collections.”

Serge Brunschwig, chairman and ceo of Fendi added: “Kim is one of the most talented and relevant designers of today. With Silvia Venturini Fendi, who has virtuously carried on Fendi and Karl Lagerfeld legacy, Kim will bring his contemporary one of a kind point of view into the world of Fendi.”

It is understood Jones has harbored ambitions to design women’s wear for some time, and held discussions with Versace in Milan in recent years. He is the latest acclaimed men’s wear specialist to broaden his fashion universe to women’s wear, following on the heels of Hedi Slimane.

Jones is seen as one of a small clutch of marquee designers who can straddle the luxury and streetwear worlds and now two countries and two distinct houses.

Working across two such prestigious houses is a true honor as a designer and to be able to join the house of Fendi as well as continuing my work at Dior Men’s is a huge privilege, Jones said.